Magento eCommerce Development Trends to Watch out for, in 2020

Being one of the most evolving platforms in the technology industry, Magento never lags behind in improving its performance. When owning a Magento ecommerce store, it becomes the prime duty of the store owner to keep up with the updates. Choosing Magento for developing an online store can be one of the best decisions of your life. But it is always necessary that the online store is up to date with the latest trends. It may take a lot of effort at first, but that will help you stay ahead of the Magento ecommerce development competition.
The retail e-commerce sales is expected to reach the amount of $6.54 trillion in 2023, a Statista research says.
Every year, newer trends keep on emerging in the Magento community. You must be up-to-date with the trends to achieve your ecommerce goals every year. Here are certain Magento ecommerce development trends, you must lookout, in 2020.

• Voice Search

Voice Shopping is expected to grow to 40 billion by the year 2022
Have you started using amazing assistants like Amazon Alexa or Apple Siri? Well, you might not, but most of the lazy millennials love the way those assistants reduce their efforts of typing. So, if you target those audiences, you must make sure your store is ready to roll for voice search as well. Voice search driven user experience is expected to rule the ecommerce industry. Voice search is not only helpful for better customer experience, but it is also the future of SEO.

• Headless Commerce

Wondering what is Headless Commerce? Here is the answer, it is when the front-end and back-end experience of an online store are decoupled. The traditional commerce is more static and reactive when compared to headless commerce. With Headless commerce, the website becomes robust and dynamic. This type of concept is expected to be the finest option for improving overall omnichannel experience and deliver promotions quickly and easily. In order to keep up with the consumer technology and take your online store to the next level, this can be your preferred technology in 2020.

• Personalization

How great would it be if the data you collected on your store can help you improve overall experience of the customer in his next visit? It would be great for customers as well as your store. Basically, personalization is the process that merchants utilize in order to offer tailor-made solutions like advertisement or product recommendation based on customer’s past behavior on the store or on the web. Offering personalized experience to your visitors is just the next big thing in 2020. Personalization compels the customers to make a purchase. This process will help capture your customer’s interest and also offer them additional information about their customer journey on your store.

• AR & VR

It’s long time ago when AR & VR were considered to be futuristic technologies. AR & VR are the technologies that are needed to be utilized now. To enhance the customer experience, you must not lag behind, by not implementing these Augmented Reality and Virtual Reality. Both these technologies are introduced to erase the boundaries between the physical world and digital world and makes us feel like we’ve entered a simulated environment.
Extended Reality(XR)-the combination of AR & VR seems to offer unique opportunities to reach customers. Implementing these technologies can help you redefine the way we look at ecommerce retail. While starting a new Magento ecommerce development, this is something you must keep in mind.

• PWA

2019 noted an accelerated adoption of Progressive Web Applications and the trend is expected to continue in the year 2020. PWA is basically a website that represents native applications. The main aim behind this is to help magento ecommerce websites perform faster, better and deliver highly-engaging user experience. The trend is adopted in order to replace web and native apps with a single point of contact. This lets the Magento ecommerce store owners deliver high-end user experience to the customer.
Bringing it All Together
It is always good for your business to keep it updated with the trends going on in the market. It is highly important to pay attention to the Magento ecommerce development trends to keep on delivering advanced user experience. Make sure your store is evolving day by day to stay ahead of the competition.