American Flags

American Flags Hoists Amplified Customer Engagement

Success Stats

  • +43% Average load time decreased
  • +200% Increase in target audience
  • +120% Increase in average orders per day

Committed to the country’s pride

Founded in New York just days after September 11, 2001, AmericanFlags.com is among the world's largest suppliers of residential and commercial American flags. Serving just the B2B industry, the brand features a wide array of products including American flags, historic flags, military flags, world flags, state flags, residential and commercial flagpoles, banners, bunting, and patriotic memorabilia. They have partnered with Krish since 2018.

In the face of impossible odds, people who love this country can change it.

- Barack Obama

Understanding the sky

  • Store Performance was not up to the mark.
  • Checkout Abandonment was high.
  • The search was not performing well.
  • There were design flaws and important content was not being highlighted.

Just like a flag for the country, UI and UX are the pride of Magento. Our customers flaunt on it.

Finding direction amidst strong waves

Considering the wide range of products, the target audience, and the challenges they listed, the team started to closely analyze and re-authenticate the buyers’ behavior. The team built a strategy around complete optimization of the store and integrated cloud front as a base step.

The Strategy

Our strategy included an in-depth optimization of the store and its integrated cloud front, Varnish. The aim was to enhance the user interface and improve the overall shopping and product search experience. Other steps included a one Step Checkout to lower the abandoned cart rate, overhauling their old search engine, integrating ElasticSearch, implementing Social Integrations, and changing the full Checkout Flow. The team primarily focused on building a better user experience.

The eCommerce tech

  • eCommerce platform: Magento Commerce
  • Email marketing: Klaviyo
  • Search Platform: Elastic Search
  • Sales Channel: Web and Amazon
  • Shipping - Shipstation & Shipper HQ

Client Speaks

We at AmericanFlags.com have maintained a long term relationship with Krish and remain thrilled with their professionalism, Magento expertise and responsiveness. We highly recommend them!

Dr. Jeffrey Reynolds | (President of Chief Executive Officer)

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your average orders
per day by 120%?

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